To make a car park successful, it needs to be appealing to potential visitors. Drivers often look for a few key features, especially those that make their parking experience more pleasant. Below, you can find some tips to make your car park more attractive to potential customers.
Install Charging Stations
As electric vehicles grow in popularity, many drivers are on the lookout for car parks that can offer them a place to recharge while parked. Adding in EV charging points can therefore entice potential visitors into your car park, helping to increase your overall revenue. In addition to EV charging stations, you can also add more interesting and valuable features to your car park to entice potential customers, such as car wash zones.
Focus on Appearance
Visiting a car park with faded lines and a few flickering lights can often be reminiscent of scenes in horror movies, which is perhaps not the way you want visitors to your car park to feel. By updating the appearance of your car park, you make sure your customers feel comfortable and safe while navigating your property, often convincing them to return to your space over competing car parks.
Offer More Payment Options
As technology advances, the public is finding more ways to pay for products and services. Often, this extends to paying for their parking. Outdated pay and display machines, therefore, can be disappointing for customers, as they may not be able to pay for their parking in their preferred manner. If you’d like to make your car park more appealing, therefore, consider adding in new pay and display machines that accept a wider variety of payment methods.
When choosing pay and display machines for your property, consider whether they offer the following payment options:
- Contactless
- Apple Pay
- GooglePay
- Cash
- Chip and PIN
Improve Accessibility
Inclusive facilities will always be more attractive to potential customers than non-inclusive car parks, making it worth evaluating how accessible your car park currently is. Consider how many disabled parking bays you have, for example, and how close they are to the entrance or exit of the car park. If you notice your property could benefit from an increased amount, make sure to arrange for professional line painting services to make these bays clear to all customers.
Increase Your Appeal with Park Direct UK
Ready to transform your car park into a more appealing site? At Park Direct UK Ltd, we can offer your car park new features that encourage new visitors to your car park while also helping to retain existing customers. From professional parking attendants for parking enforcement to expert line painting services, we have everything you need to make your car park a welcoming space.
Please visit our website to learn about us and discover our wide range of parking services. Alternatively, get in touch with us directly for further information and support.
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